Privacy Policy

In compliance with the Federal Law on Protection of Personal Data Held by Private Parties (Ley Federal de Protección de Datos Personales en Posesión de los Particulares, "LFPDPPP") and its Regulations, published in the Diario Oficial de la Federación, SverldramX (hereinafter "the Controller") provides this Privacy Notice.

The Controller responsible for the collection, use, and protection of your personal data is:

• Name: SverldramX
• Address: Adolfo Ruiz Cortinez 1903, Xalapa, Veracruz, Mexico
• Email: info@sverldramx.com
• Phone: +52 228 814 2045
• Website: sverldramx.com

SverldramX may collect the following categories of personal data when you use this website or contact us through the contact form:

• Full name
• Email address
• Phone number
• Message content submitted through the contact form
• IP address and browser type (collected automatically through server logs and cookies)
• Pages visited, time spent on pages, and navigation patterns (collected through analytics cookies, subject to your consent)

We do not collect sensitive personal data (datos personales sensibles) as defined under Article 3, Section VI of the LFPDPPP, such as racial or ethnic origin, health status, religious beliefs, or biometric data.

Primary purposes (necessary for the relationship between you and SverldramX):

• To respond to inquiries submitted through the contact form
• To manage communications related to the educational content on this platform
• To ensure the technical functioning and security of the website

Secondary purposes (subject to your consent, which you may withdraw at any time):

• To analyze website traffic patterns and improve content quality
• To understand how visitors navigate the educational materials
• To send informational communications about new educational content, if you have explicitly consented

If you do not wish your personal data to be processed for secondary purposes, you may indicate this by sending an email to info@sverldramx.com with the subject line "Secondary Purposes Opt-Out."

The processing of your personal data is based on the following legal grounds under the LFPDPPP:

• Consent: For secondary purposes and for cookies beyond those strictly necessary, we rely on your explicit consent, which you provide through the cookie consent mechanism on this website.
• Contractual necessity: For responding to contact form inquiries, processing is necessary to fulfill the communication relationship you initiate.
• Legitimate interests: For basic website security and fraud prevention, we process certain technical data based on our legitimate interests, provided these do not override your fundamental rights.

SverldramX does not sell, rent, or commercially transfer your personal data to third parties. However, we may share data in the following limited circumstances:

• Service providers: We may share data with technical service providers (such as web hosting providers and analytics platforms) who process data on our behalf under data processing agreements. These providers are contractually bound to protect your data and may only use it for the purposes we specify.
• Legal obligations: We may disclose personal data when required to do so by applicable Mexican law, court order, or legitimate request from a competent authority.
• International transfers: Some service providers may process data outside of Mexico. In such cases, we ensure adequate protection through contractual safeguards consistent with Article 37 of the LFPDPPP.

We do not transfer data to third parties for their own marketing or commercial purposes.

We retain personal data only for as long as necessary to fulfill the purposes described in this Privacy Notice, or as required by applicable law:

• Contact form data is retained for a maximum of 24 months from the date of submission, after which it is securely deleted.
• Website analytics data is retained in aggregated, anonymized form and is not linked to identifiable individuals after 14 months.
• Server logs containing IP addresses are retained for a maximum of 90 days for security purposes.

When data is no longer required, it is deleted or anonymized in a manner that prevents reconstruction of the original personal data.

Under the LFPDPPP, you have the following rights regarding your personal data, known collectively as ARCO rights:

• Access (Acceso): The right to know what personal data we hold about you and how it is being processed.
• Rectification (Rectificación): The right to correct inaccurate or incomplete personal data.
• Cancellation (Cancelación): The right to request deletion of your personal data when it is no longer necessary for the purposes for which it was collected, or when you withdraw consent.
• Opposition (Oposición): The right to object to the processing of your personal data for specific purposes.

To exercise any of these rights, please send a written request to info@sverldramx.com including: your full name, a copy of an official identification document, a clear description of the right you wish to exercise, and any additional information that may help us locate your data. We will respond within 20 business days of receiving a complete request, as required by the LFPDPPP.

This website uses cookies and similar tracking technologies. Cookies are small text files stored on your device that help us understand how visitors interact with the site. For detailed information about the types of cookies we use and how to manage your preferences, please refer to our Cookie Policy.

You can manage your cookie preferences at any time through the cookie consent tool available on this website. Withdrawing consent for non-essential cookies will not affect the functionality of the educational content.

SverldramX implements administrative, technical, and physical security measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:

• HTTPS encryption for all data transmitted between your browser and our servers
• Access controls limiting data access to personnel with a legitimate need
• Regular review of data handling practices
• Secure deletion procedures for data that is no longer required

While we implement reasonable security measures, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of data transmitted to or from this website.

This website is intended for adults. We do not knowingly collect personal data from individuals under 18 years of age. If you believe that a minor has submitted personal data through this website, please contact us at info@sverldramx.com and we will take steps to delete that information promptly.

The educational content on this platform is designed for adult members of Mexican households who make financial decisions for their families.

SverldramX reserves the right to update this Privacy Notice at any time to reflect changes in our data practices or applicable law. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this Privacy Notice periodically.

Continued use of this website after any changes to this Privacy Notice constitutes acceptance of the updated terms.

If you believe that your data protection rights have been violated, you have the right to file a complaint with the Instituto Nacional de Transparencia, Acceso a la Información y Protección de Datos Personales (INAI), the competent supervisory authority in Mexico for matters related to the LFPDPPP. The INAI can be reached at www.inai.org.mx.

We encourage you to contact us first at info@sverldramx.com so that we may address your concerns directly before escalating to the regulatory authority.